Bonubee - your friend for flexible social benefits!
Bonubee is a Bulgarian startup providing a digital-first solution for flexible management of employee social benefits. We crafted the full digital presence of the product - the product marketing landing page, the web application for business administrators, and a consumer mobile app. Employees can manage the allocated monthly budgets for benefits, track their transactions, manage family members, etc. Meanwhile, business owners and admins can onboard and manage employees, assign budgets, track usage, and pay their subscription via Stripe integration, request new services, and more.
Challenge
The primary challenge was to create a cohesive digital ecosystem that caters to three different user groups—employees, administrators, and business owners—each with unique needs and responsibilities. We needed to balance simplicity and usability in the mobile app for employees, while delivering robust management tools in the web application for admins and owners.
Moreover, we were tasked with ensuring a seamless onboarding process across all platforms, clear financial workflows, and dynamic benefit allocation. Integrating secure payments using Stripe for customers, subscriptions added another layer of complexity. Finally, the landing page had to effectively communicate Bonubee’s value to potential business clients and guide them toward onboarding.
Solution
We developed a fully integrated 3-part ecosystem - Landing Page, Employee Mobile App and admin web application. The Landing page is responsive and persuasive, showcasing Bonubee’s features and driving interest from HR managers and business leaders through clear messaging, CTAs, and visual design aligned with brand identity.
The Employee Mobile App provides a user-friendly experience where employees can manage their monthly benefits, designate family members, track expenditures, view transaction history, and swap services—all accessible via an intuitive onboarding flow that educates and engages users from the first use.
The Admin dashboard Built for business owners and HR/CTO/office managers, the platform enables:
- User management: add/edit/remove employees, assign roles
- Budget allocation and variable limits per employee
- Real-time usage tracking and detailed statistics
- Stripe-powered subscription payments and billing
- Product request workflows to suggest new benefits
We established a robust onboarding flow for all platforms to ensure users clearly understand how to navigate and use the ecosystem. The Stripe integration ensures secure payment processing and subscription management.



Stripe payments
Integrated Stripe payments for managing monthly subscriptions and paying budgets, offering reliability and flexibility for both admins and employees.

Employees management
Admins can easily add, remove, and manage employee accounts, ensuring precise access control and visibility.

User transactions management
Employees have full visibility and control over their benefits spending. They can easily track transactions, monitor upcoming budgets, and review consumption vs. income, all in one intuitive dashboard. Designed with clarity and accuracy in mind, it ensures employees always stay on top of their benefits usage.

Multi-role support
Seamlessly switch between different roles from a single account. Whether the user is an owner or admin, Bonubee’s role-based system ensures tailored access, smooth navigation, and the right tools for every responsibility, without the need to log in and out.

Budgets management
Dynamic tools for allocating monthly budgets to individuals or teams, with full transparency and control.

Benefits and Discounts management
A flexible system for selecting and customizing the catalog of available benefits and discounts for each organization.

Onboarding process
Step-by-step onboarding journeys for new users on both mobile and web to quickly get them up to speed with the platform.

Multi-level login flow
We built a complex login process that supports role-based access, onboarding flow, and seamless transitions between multiple user types—all under a single login. Depending on the role, users can easily navigate between different dashboards, functionalities, and content tailored to their responsibilities.

Family members management
Employees can add and manage family members as part of their benefit distribution, allowing for personalized flexibility.
Process
We follow a structured and transparent approach to ensure every project is delivered with precision and efficiency. Explore our step-by-step process and see how we bring ideas to life.
Discovery & Problem Framing
We started by clearly defining the problem we aimed to solve—making employee benefits flexible, accessible, and intuitive for both companies and their teams.
Research & Competitor Analysis
Planning & Roadmapping
UX Strategy & Product Design
Development & Iterative Testing
Launch & Internal QA
Continuous Improvement & Feature Growth
Tech stack
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